Privacy Policy & Notice

Effective Date: 11/20/25

Surfing Emotions Press (“we,” “us,” “our”) is committed to protecting your privacy. This Privacy Policy & Notice explains what personal information we collect through The Art of Surfing Emotions website, how we use and share it, your rights and choices, and how to contact us.

By using our website, subscribing to our blog, requesting a free chapter, interacting with us on social media, or purchasing merchandise (now or in the future), you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect information in several ways—directly from you, automatically when you use our website, and through third-party platforms.

A. Information You Provide Directly

This includes information you voluntarily submit, such as:

• Blog Subscription: your email address and any optional name you provide.
   
• Free Chapter Requests: email address, name, or any other details you choose to share.
   
• Contact Forms or Messages: name, email, phone number (if provided), and the content of your message.
   
• Merchandise Purchases (future): billing and shipping details, order information, and payment-related data (processed by secure third-party payment processors; we do not store payment card numbers).
   
• Social Media Interactions: comments, messages, or engagement (likes, follows, shares).

B. Information Collected Automatically

When you visit the website, we may automatically collect:

• IP address 
• Browser type and device information
• Pages viewed and referring links
• Date/time of visit
• General location data (city/state level)
• Cookies and similar tracking technologies (for performance, analytics, and optional marketing)
   

We do not use cookies to collect sensitive personal information.

C. Information From Third Parties

We may receive information from:

• Email marketing platforms (e.g., subscriber statistics)
• Social media platforms (subject to your privacy settings)
• Payment processors (confirmation of purchases, but not card numbers)
   

2. How We Use Your Information

We may use your information for the following purposes:

• To deliver requested content (e.g., free chapter, blog posts, newsletters)
• To respond to your questions or messages
• To manage subscriptions and communication preferences
• To process merchandise orders (future)
• To maintain and improve website performance
• For analytics and website security
• To send updates, announcements, or educational content (only if you opt in)
• To comply with legal obligations
   

We do not sell personal data, and we do not share your information for cross-context behavioral advertising under California law.

3. How Long We Keep Your Information

We keep personal information only for as long as necessary to fulfill the purposes described in this Policy or to comply with legal, tax, and accounting requirements.

Typical retention periods:

• Email subscribers: retained until you unsubscribe or request deletion.
• Free chapter requests: retained up to 24 months unless you opt in for ongoing communication.
• Messages and inquiries: retained up to 24 months or longer if required for business/legal purposes.
• Merchandise purchase data: retained according to legal requirements (typically 7 years for transaction records).
• Browser and cookie data: varies by cookie type; generally 30 days to 12 months.
   

You may request deletion at any time (see Section 6 and Section 8).

4. How We Share Your Information

We only share information when necessary to operate our services, including:

A. Service Providers

We may share limited information with trusted third-party vendors who assist with:

• Email newsletters and subscriber management 
• Website hosting and security
• Analytics (e.g., Google Analytics) 
• Social media platforms
• Payment processing (future merchandise sales)
• Order fulfillment and shipping (future)
   

These providers are obligated to protect your data and may only use it to perform services for us.

B. Legal Compliance

We may disclose information if required by law, court order, or to protect our rights or the rights of others.

C. No Sale of Personal Data

We do not sell or rent your personal information.

5. Your Choices and Rights

You can: 

• Unsubscribe from emails at any time using the link in each email.
• Opt out of cookies (via your browser settings).
• Request access to the personal data we hold about you.
• Request correction of inaccurate information.
• Request deletion of your personal data.
• Request restriction of data processing.
• Withdraw consent for any consent-based processing.
   

To exercise your rights, email us at: privacy@theartofsurfingemotions.com

We may need to verify your identity before.

fulfilling your request. 

6. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA/CPRA), including:

• Right to Know: you may request the categories and specific data we have collected.
• Right to Delete: you may request deletion of personal information.
• Right to Correct: you may request correction of information we hold.
• Right to Opt Out: we do not sell or share personal data, but you may request limits on data use.
• Right to Non-Discrimination: exercising your rights will not result in different pricing or service levels.
   

To make a California privacy request, email us at:
privacy@theartofsurfingemotions.com

7. How We Protect Your Data

We use industry-standard security measures to safeguard your information, including:

• Secure website hosting
• Encryption of data in transit (HTTPS/SSL)
• Restricted access to administrative systems
• Secure third-party processors
• Regular security reviews
   

No system is completely secure, but we take reasonable steps to protect your data.

8. Children’s Privacy

Our website and services are not intended for children under 13, and we do not knowingly collect personal information from minors under that age.

If we learn that a minor has provided information, we will delete it promptly.

9. International Visitors

This site is operated in the United States. If you are visiting from outside the U.S., please be aware that your information will be processed according to U.S. laws, which may differ from those in your jurisdiction.

10. Personal Data Protection Authority

If you believe your rights have been violated, you may contact the appropriate authority:

• Florida Residents: Florida Attorney General
• California Residents: California Privacy Protection Agency (CPPA) 
• U.S. Residents: Federal Trade Commission (FTC)
• International Visitors: Your local data protection authority
   

11. How to Contact Us

For questions about this Privacy Policy or to exercise your rights:

Surfing Emotions Press
Email us at:    privacy@theartofsurfingemotions.com

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When changes are made, we will post the updated version on this page and update the “Effective Date” above. Continued use of the website after changes are posted constitutes acceptance of the revised policy.